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Data Hoarders: Worse Than Cats and Takeout Boxes
Photo courtesy of Grap
A few days ago a friend of mine told me her office is getting rid of Salesforce. When I asked her to explain why, the long and short of it came down to data hoarding. Some of her office’s sales associates were refusing to use Salesforce because they didn’t want lead and contact information available to the company; the idea being that this tactic created better job security. Whether or not this is a solid plan for sales reps is another blog topic altogether, but the idea of data hoarding made me realize another benefit the cloud brings to companies that I hadn’t realized before.
Partner Success Story - InfiNet
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At TrackVia we rely on a number of partners to help deliver customer solutions, and today we would like to share one of their success stories.
InfiNet began as a small Nebraska-based startup that tripled in size over six years. With the rapid growth of clients and employees, InfiNet had an enormous amount of data to store, organize and manage daily. Dave Boster, Partner and Vice President of InfiNet, initially learned of TrackVia through a client. He soon saw all the solutions that TrackVia could provide for InfiNet at the time and for the future.
After implementing TrackVia for all of InfiNet’s in-house needs, the team began recommending TrackVia as a solution for their clients’ business needs.
Ten Benefits of an Online Database to Public Relations Agencies
With the launch of the new MediaOnTwitter database generating enthusiasm in the PR community, I thought I’d share ten benefits an online database provides PR professionals:
1. Track media contacts from third parties. Excel import allows agencies to easily import media lists obtained from third parties. Firms can even update existing records via an Excel Import.
2. Better manage agency workflow. Email alerts will notify appropriate team member when a change is made and requires follow-up (i.e. press release has been approved by client and requires posting to wire).
3. Streamline the approval process. No need to send emails back and forth to your client. Simply grant the appropriate permission levels to your clients so they can access the latest revisions real-time.
4. Stay on top of editorial calendars.
